Pinky Up® is a brand of packaged tea that offers indulgent flavors with zero calories, making it the perfect mid-afternoon treat. I worked very closely with brand creator and visionary, Tatyana Dolgoya, to create a line of lovely packaging that was all about a “guilt-free dessert” experience. I personally designed 19 unique flavors of loose leaf tea and flowering tea packaging along with sample pouches for each flavor.

Not only can you find our teas in over 200 Kroger stores nationwide but also at Papersource and countless boutique shops. It is a flourishing brand with over 16.9K followers on Instagram @pinkyuptea.

Featured on The Dieline and Packaging of the World

Photography credit: Angela Robinson / Product developer: Clare King / Product developer: Laura Burris / Brand Manager: Erin Walsh / Marketing manager and creator: Tatyana Dolgaya

Our flavors includes not only hot teas but iced teas as well!

Embellished with individual flavor profiles, pops of color emerge from floral and fruit with metallic copper accents.

We wanted a packaging solution that would last longer than a paper box, store tea well, make a great gift, and have personality.

I also designed three flavors of honey and three flavors of unique sugars, packaged in lovely glass jars with copper lids. They pair deliciously with the tea!

Pinky Up Tea

Our flavors includes not only hot teas but iced teas as well!

Embellished with individual flavor profiles, pops of color emerge from floral and fruit with metallic copper accents.

We wanted a packaging solution that would last longer than a paper box, store tea well, make a great gift, and have personality.

I also designed three flavors of honey and three flavors of unique sugars, packaged in lovely glass jars with copper lids. They pair deliciously with the tea!

We're not afraid to get messy with our Pinky Up tea-sserts. It isn't a tea party without a few crumbs and loose leaves!